466 / 658
464
Friday, November 11
1 8 : 0 0 – 1 9 : 3 0
in disparate ways. Case material is drawn from interviews performed in London and Brighton in 2014. The cases pertain to two somewhat taboo practice
spheres that in the fieldwork nevertheless proved significantly represented in the app interface: 1) that of ‘chill-outs’/Party’n’Play (Race, 2014), that is, sex
parties in which certain drugs are taken; and 2) that of non-monogamous relationships. Using mediatization theory both the broad, societal dissemination
of new communication technologies, as well as the life practices in which they become integral, are addressed. It is argued that mediatization processes
mold public sex cultures and non-monogamous relationships in similar ways. Conversely I argue that hook-up apps are simultaneously molded by the cul‑
tural systems that they enter. The nudging towards certain actions in the affordance structure is taken up or pushed against in ways that reflect the users’
biographically anchored value systems. Theoretically the paper draws on both cultural and material perspectives on mediatization (Lundby, 2014). André
Jansson’s division of mediatization into three overlapping socio-spatial regimes (Jansson, 2013) serve as analytically applicable concepts. I identify general
changes in the experience of material indispensability, premediations, and normalised social practice. Conversely the analysis of practice difference is parsed
in the light of the “molding of mediatization” (Jansson, 2015) by looking at how personal biographies partake in the understanding and use of hook-up
apps as social techniques and/or cultural properties. References Hollister, J. W. (2002). Reconstructing Social Theory at a Cruising Site. Dissertation Ab‑
stracts International, A: The Humanities and Social Sciences, 1149–A. Jansson, A. (2013). Mediatization and social space: Reconstructing mediatization
for the transmedia age. Communication Theory, 23, 279–296. Jansson, A. (2015). The molding of mediatization: The stratified indispensability of media in
close relationships. Communications, 40(4), 379–401. Lundby, K. (ed.) (2014). Mediatization of Communication: Handbooks of Communication Science, vol.
21. Berlin: De Gruyter Mouton. Race, K. (2014). “Party ‘n’ Play”: Online hook-up devices and the emergence of PNP practices among gay men. Sexualities,
18(3), 253–275.
PP 468
History and the Body Archive: Taiwan Military Villages as a Case Study
Y.F. Mon
1
1
National Chiao Tung University, International Institute for Cultural Studies, Hsinchu, Taiwan
The project looks at military village renovation projects in Taoyuan, Taiwan to study historiography as mediated bodily experience. Military villages, or
military dependents’ villages (juàncūn) are communities in Taiwan built mainly in the late 1940s and the 1950s. Their original purpose was to serve as
provisional housing for soldiers and their dependents from mainland China after the Kuomintang (KMT) government retreated to Taiwan in 1949. They
ended up becoming permanent settlements, forming distinct cultures as enclaves of mainlanders in Taiwan cities. In the 1990s, due to urban planning,
many of the villages were demolished and replaced with highrises. Only a few escaped that fate in the name of heritage preservation. In the past decade,
nonetheless, public and private investors have in various ways involved themselves in converting the few preserved military villages into filming locations,
tourist attractions or creative industry clusters. Promoting nostalgic lifestyles while reconstructing local characteristics, these commercial ventures are
not only keen to appropriate antique objects and historical images related to the villages. But they are also enthusiastic about engaging past residents
of the villages, from whom narratives of the past were intentionally extracted for preservation and re-circulation. Using Matsu Village in Taoyuan, Taiwan
as a case study, I am interested in the way people have thus (re)experienced history, as past residents and especially as tourists, within renovated military
villages. I mean to explore whether and how their seemingly casual encounter with historic buildings, recycled objects or old images may have affectively
reconfigured people’s relationships to the past.With the encounter usually charged with fun and emotions apart from symbolic significance, I speculate that
it has generated a specific sense of history that is sustained by the leisure-seeking body’s chance archiving of (reconstructed) past everydayness. Combining
this study with my research on mundane exchange of historical image via new media (i.e. Historical Imagery in Google Earth), I intend particularly to con‑
trast the casual encounter in question with the museum experience, which nowadays embraces also bodily participation. This research finds its conceptual
foundation in the idea that the distribution and appropriation of building/objects/images as daily technological tools inevitably shape the way we manage,
regulate, store and represent time and space. In this sense, the buildings/objects/images, being historical or not, function extensively yet (more or less) ran‑
domly as media that mediate to (re)configure our spatial and temporal experiences. A relatively unsystematic collection of such experiences, the building/
object/image user’s body archive does not necessarily produce or conserve generalisable knowledge, but it could point to a particular cultural identity which
emanates from a very specific, effectively affective mechanism of (historical) knowledge formation. Its constitution inseparable from the broader context,
nevertheless, the body archive in question will be studied under this project against the backdrop of the political and business trends towards community
building and heritage preservation.
PP 469
Mediatization of Emotions: From Journalistic Discourse to Public Sphere
A. Neagu
1
1
University of Bucharest, Journalism and Communication Science, Bucharest, Romania
Mediatization of emotions has been of great interest in the last years. From ethics to statistics, from psychology to crisis communication, different scientific
approaches tried to shed light into the use of emotions in media. This research inquires into the way emotions are conveyed from journalistic discourse to
the public discourse in the Romanian media. Using four major events as case studies, applying content analysis on more than 150 articles and 1000 on-line
commentaries, the research focuses on identifying the main emotional frames used by journalists for the mediatization of certain events, and the way
the public reacts to the frames introduced in the mediatic discourse. Using the paradigms of Lundby (2009), Couldry (2012) and Livingstone (2009), we
tried to identify patterns in the way journalists portray emotions, and how these patterns influenced the public sphere. The findings of this comparative
perspective showed that the mediatization of deeply emotional events involves the transfer of emotional frames from the journalistic discourse to the public
one, and that the way journalists tell the stories influence the way the story develops in the public sphere.